Understanding NutriBullet, the importance and power of brand communities and Community Marketing.
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What first comes to most of our minds when we first think of NutriBullet..
The Power of a Loyal Brand Community - Building Your Website
Why you need to build a brand community
Week 2: The Power of Community & Why Great Brands Have It
Brand communities: A literature review and future research agendas
The Science of Building Brand Communities
Building Brand Community - James H. McAlexander, John W. Schouten
The Science of Building Brand Communities
Brand Community: Definition, Examples and How to Build One
PDF) How Brand Community Practices Create Value
Week 2: The Power of Community & Why Great Brands Have It
What Is a Brand Community and How to Build One