Starbucks: White Cup Contest — StoryBox

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In April of 2014, Starbucks launched the White Cup Contest. Inspired by the photos posted to social media sites of customers doodles on their mostly white Starbucks paper cups, Starbucks decided to take things one step further. They encouraged their customers to doodle away, post a photo of the fini.

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Starbucks: White Cup Contest — StoryBox

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