KitchenAid Just Released Their Vegetable-Inspired Color Of The

KitchenAid's Artisan Stand Mixer and the KitchenAid K400 Blender now come in the brand's newest color of 2022, a vivid magenta shade..
There are some kitchen appliances that belong in a cabinet or cupboard, stashed away until you need to use them because they're, well, ugly. But that's never been the case with KitchenAid products, especially their legendary, iconic, stand mixers. KitchenAid has always had a fun range of colors for their products, from light pastels to vintage shades to modern brights, and their newest color is an exciting and vibrant addition to their catalog. The color of the year from KitchenAid is called Beetroot. It's a deep purple-red color, and though it's called Beetroot it also calls to mind the purple

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KitchenAid's 2023 Color of the Year Is Here: Shop The Shade Now