Major Labels' Viral Artist Signings From TikTok Are Cooling Off – Billboard

Major Labels' Viral Artist Signings From TikTok Are Cooling Off – Billboard

Price: $ 91.50

4.7(543)

After years of paying big for songs going viral on social media, labels’ strategies may be shifting.

https://www.billboard.com/wp-content/uploads/media/conan-gray-2020-cr-flighthouse-billboard-1548.jpg?w=237&h=147&crop=1

TikTok Now Has Short-Term Licensing Deals With the Major Labels

https://www.tiktok.com/api/img/?itemId=7110251286934605099&location=0&aid=1988

Book a billboard anywhere @shoutable.me with code TOOTURNT25

https://www.billboard.com/wp-content/uploads/media/tiktok-stock-2019-billboard-u-1548.jpg?w=150&h=150&crop=1

TikTok Now Has Short-Term Licensing Deals With the Major Labels

https://img.buzzfeed.com/buzzfeed-static/static/2022-05/24/15/asset/9e2c32fa8070/sub-buzz-2184-1653406164-25.jpg?crop=592:1062;454,0

Artists Whose Labels Are Forcing Them To Go Viral On TikTok

https://www.tiktok.com/api/img/?itemId=7303601849435737376&location=0&aid=1988

Top entertainment lawyer explains the trends in major label

https://i0.wp.com/haulixdaily.com/wp-content/uploads/2020/10/Seabrook-Will-Streaming-Music-Kill-Songwriting.jpg?fit=1200%2C675&ssl=1&resize=350%2C200

Major labels demand 'guaranteed money' from TikTok owners - Haulix

https://www.billboard.com/wp-content/uploads/2023/05/tiktok-phone-logo-2023-b-billboard-pro-1260.jpg?w=942&h=623&crop=1

Major Labels' Viral Artist Signings From TikTok Are Cooling Off

https://img.buzzfeed.com/buzzfeed-static/static/2022-05/24/15/asset/9e2c32fa8070/sub-buzz-2177-1653405688-1.png?downsize=900:*&output-format=auto&output-quality=auto

Artists Whose Labels Are Forcing Them To Go Viral On TikTok

https://images.squarespace-cdn.com/content/v1/56044b5fe4b01128f1911597/ca6b3a63-f82a-45c2-a85a-d6978558289f/COOLING+copy.jpg

Are Major Labels Cooling On Viral Artists? — Yu Leseberg

https://media.npr.org/assets/img/2022/02/04/gettyimages-1359429967_wide-7410640c8916e0166e3a2a63267bfc594d3c7e50.jpg

TikTok Is Creating Music Stars – And The Music Industry Is

https://p16-sign-va.tiktokcdn.com/tos-maliva-avt-0068/7311775999484985350~c5_720x720.jpeg?lk3s=a5d48078&x-expires=1703984400&x-signature=yFLO6rPVFgi00nCRDde1ffYYYa4%3D

Book a billboard anywhere @shoutable.me with code TOOTURNT25

https://img.buzzfeed.com/buzzfeed-static/static/2022-05/24/15/asset/1eda71ffa703/sub-buzz-2243-1653406966-1.png?crop=716%3A1278%3B0%2C0&downsize=900:*&output-format=auto&output-quality=auto

Artists Whose Labels Are Forcing Them To Go Viral On TikTok

https://www.loeb.com/-/media/images/social-media-assets/media-mentions/6863-media-mentions--quoteslabels-cooling-on-viral-artists-ver2.jpg?rev=0345d9c660c248bf9242c5b4d30fcb20&hash=EEDF71431D8647E11DBDF2837309F26C

Are Major Labels Cooling on Virtual Artists?

https://www.billboard.com/wp-content/uploads/2022/08/The-Weeknd-credit-Brian-Ziff-2022-billboard-pro-1260.jpg?w=237&h=147&crop=1

TikTok Is Breaking New Music — But Artist Development Is Suffering